3 Key Elements in Transitions From Selling Products to Software as a Service
Digital Experience 3 Key Elements in Transitions From Selling Products to Software as a Service It is a major endeavor to transition your business to a Software as a Service model (SaaS). Changing from selling products to selling Software as a Service reshapes the most fundamental parts of your business. Every step along the customer […]
The Subtle Art of Customer Success
Digital Experience The Subtle Art of Customer Success As the subscription economy becomes more mainstream, some core elements are becoming well established. Those elements include pay-per-use pricing schemes, tools and incentives to enable sales teams to sell subscriptions successfully, and streamlined quote-to-cash mechanisms adapted to recurring billing and payment cycles. Nevertheless, one aspect of the as-a-service model […]
The Rules of Supporting Customers Where and When it Matters
Digital Experience The Rules of Supporting Customers Where and When it Matters Think about a bad product experience. It probably ended with multiple phone calls that led to nowhere, leaving you frustrated. When customer support does not fulfill expectations, businesses generate detractors that are very hard to recover. Great overall support does not only enhance […]
Subscription Quote-to-Cash, More Than Just Billing
Digital Experience Subscription Quote-to-Cash, More Than Just Billing Many companies are struggling to find talent. This can be pinned on today’s record-low unemployment rate. Let’s say you are fortunate enough to find the right talent, the next battle just around the corner, is how to retain the great talent. This is where a bullet proof, award-winning […]
Lead-to-opportunity: the ruthless imperatives of gently caring
Digital Experience Lead-to-opportunity: the ruthless imperatives of gently caring Sales are necessary for businesses to thrive, either as an output of building great products or as an input to larger missions like creating shareholder value, improving lives, or changing environments. And so, it’s paramount to have a very structured process that enhances the odds of […]
As A Service Revolution
Digital Experience As A Service Revolution The ‘as a Service’ Revolution A lot has been written about the massive economic movement that has built the new services economy. Thousands of Software as a Service (SaaS) companies, Uber, Airbnb, and many more, are paving the way for what good looks like when it comes to building […]
